Curriculum

Three independent levels. One fee per level.

Each level on YEDP is independent — pick the one that fits where your business is today. A single ₦50,000 fee unlocks every course in that level for the full 6 months, plus an online certificate on completion.

Level 1

Basic

Idea → first paying customers

For aspiring founders and side-hustlers ready to validate an idea, register a business and run their first structured operations.

₦50,000

/ entire level · all courses included

6 months · 2 hrs weekly · online

For: First-time founders, side-hustlers, students, NYSC members

What you will learn

1Business Model & Idea Validation
Opportunity identification · Customer discovery & validation · Business model & value proposition · Market research · Business planning & pitch basics
2Marketing & Customer Acquisition
Target market & segmentation · Branding & positioning · Simple marketing plan · Social media & content · WhatsApp & digital selling
3Sales & Growth
Selling skills & negotiation · Handling objections · Closing sales · Customer retention · Market expansion
4Financial Management & Record Keeping
Costing & pricing · Bookkeeping · Sales, expenses & inventory records · Cash flow management · Personal vs business finance
5Operations & Business Management
Daily operations · Supplier sourcing · Workspace/shop productivity · SOPs (Standard Operating Procedures) · Risk & continuity
6Legal & Regulatory Basics
Business registration (CAC) · Taxes & compliance · Consumer protection · Contracts & documentation · Digital payment safety

Enrol in Basic — ₦50,000

Certificate on completion

Level 2

Intermediate

Operating business → structured growth

For founders running a real business who need stronger systems, better numbers and the playbooks to scale beyond their first market.

₦50,000

/ entire level · all courses included

6 months · 2 hrs weekly · online

For: Active MSMEs, registered businesses, growing teams

What you will learn

1Advanced Business Strategy
Competitive analysis · 1- and 3-year strategy · Strategic KPIs · Growth vs profitability
2Digital Marketing & E-commerce
SEO & email · Conversion optimisation · Marketplaces (Jumia, Konga) · Own e-commerce stack
3Financial Analysis & Investment Readiness
3-statement modelling · Unit economics · ROI evaluation · Fundraising basics
4Human Resources & Team Building
Recruitment & JDs · Performance reviews · Company culture · Nigerian labour law
5Supply Chain & Logistics
Sourcing & procurement · Inventory optimisation · Fulfilment partners · Last-mile in Nigeria
6Risk Management & Compliance
Risk register · Internal controls · Industry regulators · Business continuity

Enrol in Intermediate — ₦50,000

Certificate on completion

Level 3

Advanced

Established enterprise → scale & legacy

For executives and established business owners ready to lead at scale — corporate strategy, capital, expansion and digital transformation.

₦50,000

/ entire level · all courses included

6 months · 2 hrs weekly · online

For: Established business owners, executives, scale-up founders

What you will learn

1Leadership & Executive Management
Executive presence · Leading leadership teams · Board management · Organisational change
2Strategic Planning & Innovation
Innovation sprints · New market entry · 5-year roadmap · Strategic outcomes
3International Business & Export
AfCFTA & ECOWAS · Export documentation · FX & trade finance · Global market entry
4Corporate Finance & M&A
Business valuation · Equity & debt structuring · Term sheet negotiation · Acquisitions & exits
5Technology & Digital Transformation
Tech stack audit · Workflow automation · AI & data tools · Leading digital change
6Sustainability & CSR
ESG goals & metrics · Sustainable operations · Impact reporting · Conscious customers

Enrol in Advanced — ₦50,000

Certificate on completion

Not sure which level fits you?

Talk to an advisor and we'll help you pick the right level based on where your business is today. Levels are independent — you don't need to start at Basic.

Talk to an advisor →